New Year's resolutions are out, but 2024 business goals for photographers are so in! I've talked about before the fact that I don't believe in resolutions because they rarely last. However, goals are awesome, and we can plan a strategy to get there and achieve them! It has been scientifically proven that in writing down your [...]

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I can hardly believe it - we are celebrating our 10 year business anniversary!!! Holy crap - how is that even possible?! If we acknowledge that Fresh Look has been in business for 10 years, then we also have to acknowledge that 10 years have gone by. 10 years of living, laughing, loving, and [...]

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When I was first entering the professional working class, I did what everyone else did: opened a resume template in Word, and tried to figure out what a prospective employer would want to see. Did they care where I grew up? Did it matter that I had no  previous experience? Am I really as [...]

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Today we're getting a little vulnerable and sharing mistakes I made in my photography business. First let me say that I'm not proud to be sharing these with you. In fact, as I go to hit publish today, I'm inwardly cringing and hoping that you don't judge me for what you're about to read. [...]

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It's the age old question facing entrepreneurs: Is it possible to have a work/life balance? With our world being so "plugged in", it encourages small business owners to be accessible around the clock. Stress from what feels like a never ending work day can be damaging to ourselves, as well as our relationships with [...]

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What lies are you believing and giving power over you? Do you feel like you have to do it all yourself? Are you worried you won't be seen as "legit" if you hire someone to take care of that? Is there a sense of "flying by the seat of your pants" in what you [...]

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While it may not officially be summertime, we're already over here planning our Summer 2018 photography events! We want to keep people inspired and out there taking pictures, so we have some fun events coming up over the next few months. Usually we try and spread photo get-togethers over June, July and August. But [...]

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If you are trying to break into the industry, there are so many things to take into account. Gear, location, specialty, licensing, insurance... But do you know what one of the biggest problems photographers face is? It's not having the newest camera to photograph with. It's not photographing in the newest venues. It's not [...]

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